Engagement includes any click or story created. People Engaged: the number of people who engaged with the Page.Page Stories: the number of stories created about the Page.A mention happens when a person types followed by your Page name, then selects your Page name from a list, in a Facebook post or comment. Page Mentions: the number of mentions of the Page that are attributed to your ads.Page Likes (aka Fans): the total number of people who have liked the Page. Page Impressions: the number of impressions seen of any content associated with the Page.Page Fans (aka Likes): the total number of people who have liked the Page.Page Checkins: the number of times that people have indicated in a Facebook post referencing the Facebook Page that they visited the business or organization's physical location by utilizing the checkin option in a personal post.New Likes: the number of new people who have liked the Facebook Page. #FACEBOOK INSIGHTS UPDATE#We review third-party developer API changes monthly, so if they change the rules to allow for a longer reporting period, we'll update our reports accordingly. We follow Facebook's best practices in order to provide the reporting that they allow. Important! In order to view this report, you must authorize a connection to a Facebook account that has Admin permissions for a Facebook Page.įacebook limits the amount of data available via their API to 90 days. Facebook's API limits the request to a maximum of 90 days of data, if you select a longer date range, they may not provide Reach, Clicks and/or Shares data. The Posts Performance table is limited to the most recent 10 Facebook posts for the time period selected. Additionally, the report gives you a post-by-post performance itemization. The data available here presents insights into post performance trends that can be broken down by traffic source. The Facebook Insights Posts report offers an overall and itemized look at the performance of the posts made to the Facebook page.
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